BACKGROUND –––––
LADbible, a leading digital platform for 18–34s with 66M+ followers, launched the FFS (For F*ck’s Sake) campaign to tackle porn’s impact on young men, supported by a hub offering tools to build confidence in consent and communication.
ACTION –––––
As the motion designer for the upcoming HUB website launch, I crafted UI animations that strike a balance between playful and informative—educational with a cheeky twist of innuendo.
CLIENT –––––
LADbible
ROLE –––––
Motion/Graphic Design
